Academy
Learn to run this yourself
The same playbooks we use on client accounts, taught in plain language. Start with the free course — if it doesn't teach you something useful in the first hour, you've lost nothing.
Start learning without paying anything
Free tier clients connect with us first, exactly like paid clients. One short message and your access is opened.
- ◆The full Ads Foundations mini-course
- ◆A 5-minute AI strategy session
- ◆Our campaign checklist and creative brief template
- ◆A platform-fit recommendation for your business
- Claim free access
Courses
Six tracks, beginner to agency-ready
Take one, or work through them in order until you can run a full multi-platform account on your own.
Ads Foundations
FreeBeginner · Free tier
How paid traffic actually works: accounts, pixels, budgets, audiences and reading a dashboard without guessing.
- ◆How paid traffic actually works
- ◆Account & pixel setup
- ◆Budgets and bidding
- ◆Audiences and targeting
6 lessons · 97 minutes · workbooks included
Open the course →Creative & Offer Lab
Intermediate
Build offers people feel silly refusing, then wrap them in hooks, angles and creatives that stop the scroll.
- ◆Offer stacking
- ◆Hook writing
- ◆UGC direction
- ◆Testing frameworks
4 lessons · 77 minutes · workbooks included
Open the course →Multi-Platform Media Buying
Intermediate → Advanced
Run Meta, TikTok, Google, YouTube, X, Quora, Reddit, Telegram, Pinterest and Snapchat from one operating system.
- ◆Platform playbooks
- ◆Budget allocation
- ◆Scaling rules
- ◆Kill criteria
4 lessons · 74 minutes · workbooks included
Open the course →0 → 10K Follower System
All levels
The exact posting, collaboration and amplification loop we use to take accounts from zero to 10K+ real followers.
- ◆Positioning
- ◆Content engine
- ◆Collabs & shoutouts
- ◆Paid amplification
4 lessons · 77 minutes · workbooks included
Open the course →Analytics & Attribution
Advanced
Track what actually drives revenue with clean events, UTMs, server-side tracking and honest dashboards.
- ◆Event design
- ◆Server-side tracking
- ◆Dashboards
- ◆Reporting cadence
4 lessons · 70 minutes · workbooks included
Open the course →Agency & Freelance Track
Career
Turn the skill into income: positioning, pricing, proposals, onboarding and retention for paid-ads clients.
- ◆Niche & positioning
- ◆Pricing your work
- ◆Proposals that close
- ◆Client retention
4 lessons · 69 minutes · workbooks included
Open the course →Not sure which track fits?
Ask Marvel AI for five minutes — it will tell you where to start based on what you sell and what you've already tried.
Compare tiersMarvel AI · Free tier
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